NEW MUSIC VIDEO: Rihanna - 'Rude Boy'

Rihanna the Bajan princess is back with a video for her new single 'Rude Boy' taken off of the album, 'Rated R'. 'Rude Boy' is a very colourful video which shows off Rihanna's Caribbean heritage. It's nice to see RiRi doing something different in her videos, as of lately all of her videos have been very 'dark'. She is definitely channeling her inner Dancehall Queen in this video!